Digital Marketing Agency

Too many traders open their online store without developing a real SEO strategy. However, online competition is only increasing. Therefore, in their interest, it will be well prepared for the launch, by conducting a semantic audit or by entrusting professionals with the task of performing what is also called lexical audit. We will introduce you to his role and give you some keys so that you can eventually do it yourself. We are a Popular, Lahore based web Development Company, engaged in catering incredible Web Development Services in Lahore . We are expert in Wordpress, Joomla and Magento website development. What is the purpose of semantic audit? A semantic audit aims to set a set of keywords that are targeted for your activity that may be filled by search engine users. This is, on the one hand, the expressions on which your site appears already in the results. On the other hand, there are inquiries that you will benefit from. Be careful not enough to subscribe t...

Consider the chronology of events: In 2014, Google announced that it preferred sites that enabled HTTPS through its ranking algorithm. Improved positioning is very small. In 2015, Google will indicate that HTTPS acts as an arbitrator in the event of a confrontation between two similar sites in response to a request. If two sites are almost identical at all (keywords worked, freshness of content, display speed ...), the default algorithm prefers the most secure. Today, 40% of the results appearing on the first page of Google are located in HTTPS (source). The increase is more prominent, but this does not explain everything: these sites in SERPs are also those who apply other good SEO practices, besides the unified security. To sum up, for today the transition to HTTPS does not act as the main stage in terms of SEO. That does not mean that the benefits are not interesting, since getting a good SSL certificate can have an indirect impact on SEO. Especially: Weighin...